The release of the latest EOS book, Rocket Fuel by Gino Wickman and Mark C. Winters, has created quite a buzz in entrepreneurial circles. Thought provoking conversations, blogs and articles regarding Visionaries and Integrators are happening all around me. Having co-founded a business as an Integrator with my Visionary husband, I experienced firsthand the … Continue reading Visionaries, Integrators and Investors Oh My!
Even the largest, most successful companies turn to consultants; maybe it’s time you consider it too!
A visual way to interpret your Strengths Finder results from Core ClarityWhere do you fit on the paradigm?
Is why you do what you do part of your positioning statement or elevator pitch? Do you only tell others what and how? Research has shown that people are moved more by why than by what or how. What is your purpose? Why do you do what you do?Why should they use your service or … Continue reading A New Perspective on Positioning Statements and Elevator Pitches
Wow! I attended a workshop on Marketing and Sales last week, very powerful. You might ask, what does accountability have to do with marketing and sales ? Well, everything! As business owners & leaders it is up to us to make sure we have a marketing and sales strategy and to make sure it is … Continue reading Accountability at the top
From Vision to Reality 